Quick note to let you know about our special pre-order event now on for our Peruvian Travel Sweater Knits. These pieces make me so proud. I love them and honestly so do my testers – Simone and Sofie. I chose to provide a pre-order event to ensure that Petit Couture could manufacture pieces before our [...]

It’s been two weeks since our debut, or soft-launch, at ENK Children’s Club in New York. We had a great showing and so much tremendous feedback and reception of our line and the collection showcased at the show. There was much interest in our Simone Pleat Dress, Kennedy Pleat Skirt and our line of Peruvian [...]

We’re leaving tonight for New York. This will be our first major tradeshow where we’ll debut the full Petit Couture Ready to Wear collection. The image above is of one of our best friend’s little girls, Solara, modelling the ‘Solara Bamboo Tunic Dress’. She’s a pro and we’re thrilled with this dress (which has matching [...]

I get that a lot. And, since posting about brand building several weeks back I’ve intended to follow-up on the process and details associated with launching a garment and why costs are what they are…especially if you are committed to sustainable business practices. I am writing about this because so often people ask why Petit [...]

It’s officially moving day here at Petit Couture. Boxes are packed, labeled, the moving truck is blocking traffic. Just a normal day for us. Here’s a pic of our last BBQ hurrah this past weekend. It’s essentially me in the Kid BBQ area tapping furiously on my iPhone. As I type this post, movers are [...]

In preparation for our market dates starting this month in LA as well as our showing at ENK in August (1-3), we created a fun video which showcases some of the looks from our Transition and Spring ’11 Collection. Please let us know what you think! For ordering information, contact us at sales@petitcouture.com. For those [...]

For the past several weeks, as I’ve been finalizing details for the Transition and Early Spring ’11 fashion collection (see: http://www.petitcouture.com/lookbook) and I’ve also been planning a substantial change – again – for our family and the Petit Couture business. As of July 1, Petit Couture will be operated out of the San Francisco area. [...]

’11 that is. I’m finalizing the collection which will be ready for Spring ’11 sales (this summer) as well as select pieces for Holiday/Winter ’10. The work-back cycle for sales still confounds me, but it is the buying cycle for the industry. I can move so much more quickly, but it’s important for me to [...]

As I write this, I’m still mystified. I just had a call with a retailer who placed a very small wholesale order, under quantity limits to be specific. And, something has struck me since one of my first retailer discussions last year – there is sometimes an unhealthy tension between manufacturers and retailers which makes [...]

As this week is drawing to a close, I’m finally feeling like myself again. I’m realizing that balancing being a mama to three munchkins, nurturing a fledgling business, trying desparately to run a household (and the financial/bookkeeping/budgeting part is not my fave, i’ll just state for the record right here and now…..), oh and see [...]